Trek Project One

    Trek Project One

    Don’t settle for anyone else’s bike. Create your very own with Project One, Trek’s custom bike program. Customize, personalize, sensationalize, the choice is yours. Just select the model, fit, paint, and parts you desire, and we’ll work with Trek to build your dream bike.

    • Find the Perfect BIKE!

      From trikes to hybrids and race ready 29ers Rochester Bike Shop stocks 100s of bikes from the best brands in the industry. Plus, every bike includes professional assembly!

    • Service

      • Bike Tunes Ups
      • Suspension Rebuilds
      • Custom Wheels Builds
      • Flat Tire Repair
      • Bike Part Installation and More!
    • The Best Bikes from the Best Brands

      • Trek Bikes
      • Yeti Cycles
      • Electra
      • Strider and More!
    • Bike Accessories

      Jerseys, shorts, gloves, helmets, comfy saddles, car racks, lights, nutrition, tools, hydration and much more!


    Rochester Bike Shop is conveniently located in downtown Rochester, Michigan.

    426 S. Main St.
    Rochester, MI 48307

    (248) 652-6376




    Very positive and knowledgeable staff. They will help you find exactly what you need. The mechanics in the back are bike magicians and they get the work done very quickly.

    Ryan S.

    Attention to detail and good prices summarize RBS. Spend your money on a nice bike and there will be fewer issues with it. A lower end bike will cost more in service down the road. The shop is family owned and operated. I love this place.

    Dan K.Elite Racer

    When you are ready to buy a higher quality bike, the only bike shop you need to know about is Rochester Bike Shop. I have bought several bikes (and accessories) from this store and the service has always been great. They are very knowledgeable, friendly, and professional.

    David T.

    This is the BEST bike shop in metro Detroit.

    Dan N.